Post

Cheap Products Are Not Winning Anymore.

They Are Being Replaced.

This is subtle — but important.

Signal
Secondhand and recommerce are growing.

Data
eBay reports a significant portion of GMV from secondhand,
with younger consumers increasingly shifting toward recommerce platforms.

Implication
Consumers are choosing:

• cheaper (secondhand)
or
• better (higher-quality new)

Not generic cheap.

The middle is disappearing.

Action
Choose your side:
• Higher quality
• Strong positioning
• Clear differentiation

Because “average” is no longer viable.
1:40 PM · Apr 9, 2026
0
In review

Want to join the conversation? Sign in to reply.